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Last updated July 11 at 11:07 a.m. It’s the final day to score the best Prime Day deals 2025. Amazon’s biggest sale of the summer ends tonight. As a shopping editor who’s covered every major sale for the past five years, I can confirm: Outside of Black Friday, this is the best chance to grab major deals on everything from Coach bags and Ugg boots to Apple AirPods and the Dyson Airwrap. To save you the scroll, Glamour’s team of expert deal hunters has rounded up the Amazon Prime Day discounts actually worth your money. Still waffling over that Oura Ring, Dakota Johnson’s go-to sunglasses (now under $50), a TikTok-viral K-beauty product, or a new wedding-guest dress? Don’t wait! These deals disappear at midnight. And if you’re not a Prime Member, it’s easy to sign up for a free trial.
My favorite Prime Day deals as a fashion and beauty editor
Look closely enough and you’ll soon realize that Amazon is a goldmine for wardrobe staples and trendy finds alike. We’ve scrolled through thousands of summer dresses, tank tops, one-piece swimsuits, and plenty more warm-weather essentials to bring you the cream of the crop. Sharp shirtdresses, breezy button-downs, our absolute favorite jeans—it’s all up to 40% off until the end of Friday. Ahead, you’ll find more Prime Day clothing deals broken by type (tops, dresses, bags, etc.)
These Birkenstock dupes are $15 right now—hard to beat the price drop on the comfy sandals.
Best Prime Day dress deals
Amazon is already an underrated resource for summer dresses; throw in some deep discounts, and it’s just about the best place on the internet to snag a new number. Each of these gems is nice enough to wear to a dinner date or an elevated celebration, but you can also dress them down with flat sandals or slim sneakers.
This midi-dress is perfectly versatile and chic. It’s under $40 now on sale. Pair it with kitten heels and wear it as a wedding-guest dress (though maybe not in white) or sneakers for a weekend look.
I’m impressed by the sheer breadth of options for tops over at Amazon. No matter what you’ve been wanting to try—architectural vests, ribbed tank tops, denim statement shirts—it’s all up to 40% off this week only.
Glamour readers are obsessed with this striped cardigan, and it’s now the cheapest I’ve ever seen it, just in time for chilly late-summer nights.
Best Prime Day shoe deals
Take a minute, won’t you, and peruse Amazon’s shockingly good footwear selection. Whether you’re in the market for Adidas Sambas lookalikes, trendy sandals, chic jelly shoes, or boots that’ll take you from summer to fall, your perfect pair is probably marked down. Those Hunter wellies are the cheapest we’ve ever seen them, while Birkenstock and Frye dupes are as much as 65% off. Not bad, Amazon!
These sophisticated handbags will pull any look together—and they just so happen to be on sale. You can never go wrong with classic leather, crisp canvas, or summery straw, especially with discounts of up to 30% off. Don’t miss this opportunity to snag a great price on Anne Hathaway’s date-night bag from JW Pei and Bogg bags, both of which have cult followings and very rarely go on sale.
The TikTok-favorite Bogg Bag is basically the minivan (or limo) of beach totes—oversized, waterproof, and ready to haul everything. The perforated sides help drain water and sand.
It’s an open secret among my coworkers and me: Amazon’s jeans selection is killer. On top of trusted denim brands like Levi’s, site-specific labels like Evaless and Astylish offer some amazing cuts. Start with these gems, including a life-changing pair of Madewell jeans.
Amazon’s jewelry selection is better than it needs to be. From plated options that could pass as designer to trendy necklaces that’ll make sleepy outfits pop, it’s all at least 20% off for Prime Day. You’ll recognize names like Kendra Scott and Kate Spade, but I suggest giving under-the-radar Amazon brands a shot too.
These K-beauty-famous toner pads are like mini sheet masks in swipe form—they soothe and hydrate with white willow bark, citric acid, and lavender. I have some in my medicine cabinet right now and use them once a week to help shrink my pores. Right now they’re 52% off—one of the very best skin care deals this Prime Day.
I’ve used Crest teeth-whitening strips for almost a decade now, and I always stock up on them on Prime Day because it’s pretty much the only time they’re on sale.
Courtesy of brand
EltaMD UV Daily Face Sunscreen Moisturizer With Zinc Oxide (SPF 40)
“These Prime Day EltaMD deals are the best beauty deals worth shopping for summer 2025,” says Glamour commerce writer Alanna Martine Kilkeary. The dermatologist holy-grail SPF is currently 20% off.
Courtesy of brand
Original photo courtesy of Glamour senior commerce editor Jenifer Calle
CosRxsnail mucin serum is one of those TikTok-viral Korean skin care products that sells out year after year. It’s a staple in my own routine as a base before I apply the rest of my products—it plumps, calms, and hydrates. It’s currently almost 50% off, so stock up on this K-beauty Prime Day deal while it lasts!
Take $10 off Paula’s Choice Amazon best-selling 2% BHA liquid exfoliant. It’s gentle on sensitive skin (I actually use it as a bikini line exfoliator).
Courtesy of brand
Tested and reviewed by Glamour commerce writer Alanna Martine Kilkeary
Sol de Janeiro’s viral Bum Bum Cream is like a tropical vacation in a jar—it’s richly moisturizing and smells so good that people stop Glamour contributor Allie Folino in the street to ask what she’s wearing.
This overnight Korean face mask took TikTok by storm—wear it while you sleep or peel it off after a few hours for a collagen boost and seriously hydrated skin.
Courtesy of brand
Original video from Jenifer Calle testing Laneige Lip Sleeping Mask
This Amazon best-selling lip mask is a Glamour editor fave (and mine; it’s currently on my desk right next to me). The mask is super hydrating without feeling goopy. It’s also rarely on sale for under $20.
Courtesy of brand
Original image by Alanna Martine Kilkeary testing the Gucci Bloom for Women Eau de Parfum Spray
Gucci Bloom is a floral but not too sweet scent with notes of jasmine and patchouli—and it makes an excellent gift for women, says Kilkeary, who bought the perfume for her mom.
Courtesy of brand
Original photo from Alanna Martine Kilkeary testing Vacation Shimmer Oil SPF 30
This 40%-off body shimmer oil has SPF 30 and just the right amount of glow from mica flecks—Kilkeary loves how it sinks in fast, is nongreasy, and leaves behind an “ethereal glow.”
Big-ticket beauty tools are on sale—yes, even the Dyson Airwrap, which I swear by for transforming my styling routine. It’s 20% off right now—a rare discount you typically only see around Cyber Week. Also of note: 30% off the Shark multistlyler, 25% off the Meridian bikini trimmer, and 20% off the Dyson Supersonic hair dryer.
Courtesy of brand
Original video of Malia Griggs testing Dyson Airwrap Complete
This is the deepest price drop on the Dyson Airwrap I’ve seen all year—in fact, it’s even more discounted than yesterday. It’s normally $500, but right now it’s 25% off. TBH, $375 is a great price for this top-selling hair tool, especially given how it’s a dryer, styler, and curler in one. I own one and cannot stop talking about it.
Original video of Malia Griggs testing Dyson Airwrap Complete
Courtesy of brand
Original video by Glamour reviewer Alanna Martine Kilkeary using Shark FlexStyle Air Styling & Drying System
The Dyson Supersonic delivers powerful drying with intelligent heat control to protect your hair—and it’s now 25% off (a deeper deal than yesterday even).
Courtesy of brand
Original image of Malia Griggs testing Meridian trimmer
Original video of Malia Griggs testing Meridian Trimmer
If you’re in the market for noise-canceling headphones, you’re in luck: Editor-loved options from Apple and Beats are currently 40% and 51% off, respectively. Seriously, don’t face your next flight without them. You could stop there—but why, when the coveted Oura Ring is on Prime Day sale for the first time ever? Find additional tech deals on Alexa-enabled Amazon devices like Kindles and smart speakers.
I’ve tracked Apple Watch deals for years—and 30% off the Series 10 is one of the best discounts I’ve seen outside of holiday sales. If you’ve been eyeing an upgrade on your smartwatch, this is a solid time to do it.
Of course, some of the best Amazon Prime Day deals are on kitchen appliances. Now’s the time to stock up on the basics like toilet paper and Tupperware, but more importantly, you’ll want to lock down that Le Creuset Dutch Oven (while it’s 30% off), Vitamix blender (also 30% off), or Ninja air fryer you’ve had on your wish list for months.
Courtesy of brand
Le Creuset Enameled Cast-Iron Signature Round Dutch Oven
The Vitamix is the hardworking kitchen appliance that I’m so glad to have acquired. It makes short work of my smoothies and soups and functions like a food processor too. You’ve probably heard the hype—and, hey, it’s $150 off now. Get ye a Vitamix.
Courtesy of brand
Owala FreeSip Insulated Stainless-Steel Water Bottle
Practically every Glamour editor has an Owala water bottle at their desk—myself included. You can drink from it like a regular tip-back bottle or sip it straight up with its straw. You can never have too many, especially not when they’re on sale.
Some of the best Prime Day deals are on home essentials—from laundry detergent to storage bins. The real steals? Big-ticket items like Dyson vacuums (up to 40% off), iRobot Roombas, air purifiers, and bedding.
This was my first Dyson vacuum, and I recommend it to anyone with a smaller space, like an apartment, to clean. Its battery stays strong for 40 minutes, it’s much more lightweight than my clunky corded vacuum, and it comes with multiple useful attachment tools that are helpful when you convert it into a handheld vacuum. You can save almost 40% on it now—a steal.
The Satisfyer Pro 2 combines suction and vibration to build to intense orgasms—and with 11 settings and an under-$50 price tag, it’s no wonder why it’s one of Amazon’s most popular sex toys.
How to save big on Amazon Prime Day
Our team of shopping editors have been reporting on the two-day sale (now four-day) since it first began in July 2015. If you’re looking to secure the biggest discounts before the clock runs out tonight, here’s how to make the most of it:
Try a free Amazon Prime membership: Not a member? Start a free trial now to unlock exclusive deals before the sale ends.
Check competing retailers: Although it’s an exclusive Amazon event, other retailers run their own concurrent sales. Check out major retailers like Nordstrom, Walmart, Target, Best Buy, and more to compare prices.
Save your picks: It can feel very overwhelming to shop the sheer amount of deals. Use the Amazon app to your advantage. Tap the heart icon to build a shopping list so you can jump on deals before they disappear.
Check out Amazon products: The best deals we’ve seen are the ones for Amazon’s own products, such as its Fire TV products, Kindle e-readers, Echo speakers, and more. If you’re in the market for smart home devices, this is the best time of the year to shop. Just note: many of these offers are Prime-member exclusives.